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Премия рунета 2017

Joint Project of WWF, VIBER Got International SABRE Award

10 june 2020
Saving Siberian Tiger project won the first prize in the nomination Best in Real-Time Engagement SABRE Awards.

Las fall, WWF and Viber stared a project to draw public attention towards tigers. The users had the chance to get thematic stickers, become part of the community, and to make a donation for tiger conservation activities though a chat bot. Before tiger another charismatic species of the Russian fauna became heroes of this fruitful partnership like a walrus, a Polar bear. SABRE Awards is designed by the prominent world known PR media outlet The Holmes Report.

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