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Премия рунета 2017

WWF presents the Earth Hour Capital Award

23 march 2017
At a press-conference at Rossiya Segodnya Information Agency in Moscow, WWF presented a prize that will be awarded together with the title of the Earth Hour Capital to the most active participating city in Russia.

 

 

At a press-conference at Rossiya Segodnya Information Agency in Moscow, WWF presented a prize that will be awarded together with the title of the Earth Hour Capital to the most active participating city in Russia.

The award is a 30-centimeter statuette with a gilded brass globe and an emerald green crown, which symbolizes environmental responsibility.

“WWF decided to organize a contest, something like a flash mob. Starting from this year, we will award one city for the most active participation in Earth Hour”, said Anton Komolov, radio host and board member of WWF-Russia when presenting the statuette.

To support their city and register as Earth Hour participants, Russian citizens mark their locations on a map on the official website of Earth Hour in Russia, 60.wwf.ru. 100 biggest Russian cities are taking part in the contest. When choosing the winner, the number of registered participants relative to the total population of the city will be considered.

WWF-Russia conservation policy director Evgeny Shvarts, head of the Department of Environmental Management and Protection of Moscow Anton Kulbachevsky, head of media relations at the Ministry of Natural Resources and Environment of Russia Nikolay Gudkov, president of Global Footprint Network Mathis Wackernagel and radio host Anton Komolov took part in the press conference.

“Earth Hour raises a very important question: should our planet change or should we change? In Switzerland, my home country, people use four times more resources than Earth can produce for every person on the planet. Finding a balance between what we have and what we really use has become the cause of my life”, said Mathis Wackernagel.

Over 125 Russian cities have joined Earth Hour. Bicycle rides, flash mobs, concerts and other events will take place all over Russia. Moscow will turn off lights on almost 1700 buildings. Saint Petersburg will turn off lights on a group of landmarks on the Spit of Vasilievsky Island, Nevsky Prospect and the Hermitage; in Vladivostok, the illumination on the Golden bridge across Zolotoy Rog Bay will go dark.

In Moscow, main events will traditionally take place on the Red and Tverskaya squares. Near the Kremlin, Earth Hour enthusiasts will place candles into the form of the event’s symbol, “60+”. After the lights turn off, a bike ride will launch at Vasilyevsky Spusk square and will end at another Earth Hour location, the Tverskaya Square, near the monument to Yury Dolgoruky. 

Earth Hour in the world

In total, over 170 countries will take part in Earth Hour on its 10th anniversary. The first to turn off lights will be residents of the island state of Samoa, and the last ones, the Cook Islands in the Pacific Ocean. All activities from around the world will be broadcast on the international website, earthhour.org/live. The list of the main landmarks that will turn their lights off to celebrate Earth Hour:

  1. Big Ben and Palace of Westminster, London, UK
  2. Eifel tower, Paris, France
  3. Coliseum, Rome, Italy
  4. Giza pyramid complex, Egypt
  5. St. Peter’s Basilica, Vatican
  6. Generalife, Granada, Spain
  7. Acropolis of Athens, Greece
  8. Blue Mosque, Istanbul, Turkey
  9. Sydney Opera House, Australia
  10. Burj Khalifa, Dubai, UAE
  11. CCTV Headquarters, Beijing, China
  12. Empire State Building, New York, U.S.
  13. Space Needle, Seattle, U.S.
  14. La Moneda Palace, Santiago, Chile
  15. Milad Tower, Teheran, Iran
  16. Marina Bay Sands, Singapore
  17. Angel of Independence, Mexico City, Mexico
  18. Sheikh Zayed Mosque, Abu Dhabi, UAE
  19. Taipei 101, Taiwan
  20. Tokyo Tower, Japan
 

Earth Hour is an environmental campaign initiated by WWF that is celebrated across the globe for the 10th time. Its goal is to inspire people to show their commitment to protecting the future of our Planet by turning off lights for one hour.

“Change yourself, not the planet” is the slogan of Earth Hour 2017 in Russia. This year the main topic of the event is the environmental responsibility. WWF-Russia organizes Earth Hour with support from the Presidential Administration of Russia, Ministry of Natural Resources and Environment of Russia and Department for Environmental Management and Protection of Moscow. 

This year, Russia’s major information agency Rossiya Segonya joined the campaign: its planet-like logo and name will turn off for 60 minutes. The agency has also become Earth Hour’s media partner in Russia.

 

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